David Martin & Terra Group: Shaping South Florida’s Next Era of Luxury Living
Luxury real estate in South Florida has entered a new chapter: buyers want more than beautiful interiors—they want a lifestyle ecosystem. Walkability. Wellness. Architecture with meaning. Hospitality-level service. And neighborhoods that feel curated, not crowded.
Few developers have helped steer that shift as consistently as David Martin, CEO of Terra Group. Since founding Terra in 2001, Martin has built a platform that spans major real estate asset classes—luxury residential, multifamily, mixed-use, retail, office, hotels, and more—while remaining sharply focused on design excellence and the long-term value of place-making.
Below, we explore Terra’s distinguished residential portfolio, the signals it’s sending about the future of luxury living, and why Boca Raton has become one of Terra’s most important frontiers.
Terra’s Design-Forward DNA: Luxury That Starts With “Where”
Terra is known for a multidisciplinary approach—bringing world-class collaborators together across architecture, design, planning, and engineering to create projects that feel intentional and enduring. David Martin oversees Terra’s operations end-to-end, from development and construction to financing, marketing, sales, and leasing—one reason the brand experience tends to feel cohesive from vision to delivery.
That “full-stack” development mindset is increasingly important in today’s luxury market, where buyers evaluate not only finishes, but also the total living system: arrival experience, privacy, sound, air quality, amenities, service, and the neighborhood’s evolution over time.
A Portfolio Built Around Iconic Neighborhoods and Lifestyle
Across South Florida, Terra’s residential and mixed-use footprint reads like a map of the region’s most coveted nodes—places where global demand intersects with local culture and long-term scarcity.
In recent commentary on Terra’s trajectory, Terra highlights a diversified portfolio that includes projects such as Five Park, Mr. C Residences, Grove Central, Upland Park, and Natura Gardens—developments that collectively reflect where the market is headed: well-designed, experience-driven, and connected to lifestyle infrastructure.
This is the through-line: Terra isn’t just building residences; it’s building district energy—the kind of environment where value is supported by what surrounds the home.
Boca Raton: Terra’s Next Defining Canvas
While Terra has long been associated with Miami’s most dynamic submarkets, Boca Raton is now a major focus—and it’s not a single-site story.
1) Boca Raton City Center (City Hall campus redevelopment)
Terra and Frisbie Group were selected to lead the redevelopment of Boca Raton’s City Hall area into a large-scale mixed-use vision near downtown and the Brightline corridor. The conceptual scope includes 1,129 residential units, a 150-key hotel, office space, retail, and significant parking—positioned as a future anchor for the city’s next-generation downtown core.
2) Boca Raton Innovation Campus (BRIC)
Separately, Terra has also been tied to plans to reimagine the Boca Raton Innovation Campus (BRIC) into a mixed-use community concept that includes a walkable retail and restaurant village and residential buildings with a mix of luxury and market-rate apartments.
Why this matters: Boca’s luxury buyer is evolving. There’s growing appetite for “easy elegance”—a refined home life paired with true convenience, wellness, and social energy. These types of master-planned, mixed-use ecosystems are designed to meet that demand.
Could Boca Be Ready for a Mr. C-Style Moment?
Terra is already associated with Mr. C-branded luxury living in South Florida, and the brand’s broader regional expansion underscores how hospitality-driven residences are resonating with modern luxury buyers.
With Terra’s increasing concentration in Boca, it’s natural that industry watchers speculate about whether Boca Raton could eventually attract a Mr. C-style residential/hospitality concept—especially as the city continues to elevate its dining, culture, and walkable-core ambitions.
To be clear: there is no confirmed announcement of a Mr. C in Boca Raton in the sources above. This is simply a forward-looking read on the market: Boca has the wealth profile, demand depth, and lifestyle trajectory that aligns with the hospitality-to-home trend.
The Future of Luxury Living in South Florida: Terra’s Signals
Looking at Terra’s active direction and public descriptions of its work, several themes consistently emerge across the region:
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Place-making over product: luxury is being defined as a total environment—not just a unit.
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Walkability + lifestyle infrastructure: mixed-use villages, curated retail/dining, and integrated public realm are becoming value drivers.
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Design and collaboration as a differentiator: aligning architecture, interiors, landscape, and experience into one narrative creates longevity.
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Execution + visioning: Terra’s leadership has framed its near-term focus as continued execution paired with “creative visioning,” reflecting the market’s demand for both reliability and originality.
Where The Worth Group Fits: Concierge Matchmaking Between Developers and End Users
At The Worth Group, we work in the space where vision meets reality—acting as a concierge-style matchmakerbetween:
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Developers seeking strategic absorption, clean market feedback, and qualified end-user demand
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Luxury buyers looking for the right residence and the right story—privacy, lifestyle alignment, long-term value, and a seamless experience
For developers
We help translate the project narrative into buyer clarity: positioning, competitive intelligence, buyer profiling, and relationship-driven sales strategies—especially for discerning clientele and off-market conversations.
For end users and investors
We provide a white-glove process: from identifying the right product (often before the broader market sees it), to guiding decision points like view corridors, stack selection, deposit strategy, resale dynamics, and lifestyle fit.
In a market shaped by developers like Terra—where communities are being reimagined at scale—this “concierge matchmaking” is what ensures the right buyer ends up in the right home, at the right time.
David Martin and Terra Group represent a South Florida development philosophy that is increasingly defining the luxury conversation: thoughtful urbanism, elevated design, and mixed-use living that feels curated—not chaotic. With Boca Raton now firmly in Terra’s orbit through multiple major initiatives, the city’s next phase of luxury living looks poised to be more connected, more walkable, and more hospitality-inspired than ever.
If you’d like a private conversation about Terra’s footprint, Boca’s evolving luxury corridors, or upcoming residential opportunities across South Florida, The Worth Group Palm Beach is here as your discreet, concierge partner. Contact us at 561-639-2149 or [email protected]
