In South Florida’s competitive pre-construction market, one term gets buyers’ attention immediately: Friends & Family. But what does this really mean? Early access opportunities can secure the best pricing, layouts, and views—yet they also require confidence and clarity.
Here’s a breakdown of how Friends & Family deposits work, and what luxury buyers should know before wiring their first check.
What Is a Friends & Family Deposit?
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Early Stage Access: Offered before public sales or marketing.
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Preferential Pricing: Typically 5–10% lower than later release tiers.
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Best Selection: Choice of line, floor, and view before the market competes.
Deposit Structures
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Initial deposit: Often 10–20% at reservation.
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Follow-up payments: 30–40% staged during construction.
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Balance: At closing, when the unit is delivered.
Benefits to Buyers
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Secure prime units at first release.
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Lock in today’s pricing before demand drives increases.
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Build a relationship with developer sales teams for future projects.
Risks & Considerations
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Commitment is required early, often years before delivery.
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Deposits are non-refundable under standard contracts.
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Developers may adjust timelines or details.
For buyers who want early access to South Florida’s most prestigious projects, Friends & Family opportunities can be an advantage—but only with proper guidance.
The Worth Group specializes in securing early access to top-tier developments. Contact us to join our priority list.
