Jacky Franco

Jacky Franco

Jacky Franco is a Miami luxury real estate advisor with The Worth Group, bringing a distinctive combination of branded residence expertise, international perspective, condominium market knowledge, and hospitality-driven service to buyers, sellers, investors, and relocating clients throughout South Florida.

Specializing in some of Miami’s most desirable and rapidly evolving neighborhoods—including Brickell, Downtown Miami, Edgewater, Midtown, and surrounding luxury markets—Jacky advises clients on high-rise and mid-rise condominiums, pre-construction developments, condo-hotels, branded residences, luxury rentals, investment properties, and relocation opportunities.

Fluent in English and Spanish, Jacky is known for creating a highly personalized and seamless client experience. Her approach is rooted in listening carefully, understanding each client’s priorities, and combining market knowledge with thoughtful guidance. Whether assisting a local buyer, international purchaser, investor, or relocating family, she focuses on making every stage of the real estate process clear, organized, and well considered.

Over the past several years, Jacky has helped more than 500 clients relocate to Miami, particularly within Brickell, Downtown, Edgewater, and Midtown. This extensive relocation experience gives her a firsthand understanding of the questions buyers often have when entering the Miami market—from neighborhood selection and lifestyle to building amenities, rental considerations, transportation, and long-term ownership goals.

Jacky has also contributed to the leasing and property management of large-scale luxury residential projects ranging from approximately 350 to 800 residences. That experience provides her with an operational understanding of condominium living that extends beyond the transaction itself, including resident experience, leasing dynamics, building operations, and the factors that influence demand within Miami’s high-rise residential market.

Within The Worth Group, Jacky serves as the team’s Cipriani Residences Miami expert, bringing direct, project-level knowledge from her role as a member of the development’s internal sales team. Her firsthand access to the project gives her a particularly strong understanding of its residences, floor plans, pricing, amenities, service model, ownership experience, and overall positioning within Brickell’s luxury market. This makes her an especially valuable resource for clients considering Cipriani Residences Miami and for buyers comparing it with other branded and pre-construction opportunities in Miami.

Her in-house role at Cipriani Residences Miami also deepens her broader expertise in branded residential real estate. Because she works directly within the project’s sales environment, Jacky is able to provide The Worth Group clients with a more informed perspective on the development process, buyer considerations, branded lifestyle, hospitality standards, and the distinctions that set one luxury project apart from another.

Jacky’s understanding of luxury service began long before her career in real estate. Born and raised in Mexico City, she studied Hospitality Management before moving to the United States in 2001. Her professional background includes experience with renowned luxury hospitality brands such as Four Seasons, St. Regis, and Rosewood Hotels, where she developed a strong foundation in service, discretion, attention to detail, and the importance of anticipating a guest’s needs.

That hospitality background continues to influence the way she practices real estate today. Jacky believes luxury representation should feel attentive and intuitive, with the advisor serving as a trusted resource throughout the entire experience rather than simply facilitating a transaction.

Having called Brickell home for more than a decade, Jacky has personally witnessed the transformation of Miami into a global destination for luxury living, architecture, hospitality, business, and investment. Her local experience gives her an informed perspective on how individual neighborhoods and developments have evolved and what distinguishes one opportunity from another.

Jacky’s passion for real estate is rooted in her appreciation for people, architecture, hospitality, lifestyle, and community. Whether advising a client on a primary residence, second home, investment condominium, luxury rental, relocation, pre-construction purchase, or branded residence, she brings enthusiasm, market intelligence, cultural fluency, and a refined service philosophy to every relationship.

Through The Worth Group, Jacky continues to serve clients seeking a knowledgeable, international, and concierge-driven approach to Miami luxury real estate, combining deep local market experience, direct Cipriani Residences expertise, branded residence knowledge, hospitality standards, and the elevated level of service that defines The Worth Group.